Wednesday, September 14, 2016

Get Tea Crazy and Learn What's New with Starbucks



Few years ago, I was one of the people who went tea-crazy when milk teas and fruit teas were the "in" thing. This September 14, my tea lover friends will definitely love the newly released Teavana Handcrafted Beverages and Full Leaf Tea Sachets that are available at the nearest Starbucks store to you!


Last Saturday, Starbucks Philippines re-introduced the tea beverages that they once offered. With the tagline, "tea reimagined", they wanted to give us the modern tea experience so you could enjoy a range of unique iced and hot tea beverages with bold, layered flavors, handcrafted the way only Starbucks can. 

“The launch of Starbucks® Teavana™ brings an entirely new tea occasion specifically developed for our customers in Asia, who increasingly want new and different tastes and experiences,” said John Culver, group president, Starbucks Global Retail. ”With Starbucks® Teavana™, we see a tremendous opportunity to leverage the company’s expertise in creating best-in-class retail experiences, handcrafting customized beverages, and sourcing the finest ingredients, to create a new, premium tea experience. Just as we’ve done for coffee, this is tea reimagined at Starbucks.”


Fueled by innovation, the new individually handcrafted beverages are the result of an in-depth, creative exploration of flavor, culinary trends and premium ingredients by Starbucks industry-leading beverage innovation team, with the goal of bringing something new and unexpected to customers. These ingredients come to life as skilled baristas craft each beverage by hand and unleash a sophisticated, delicious flavor profile.

Tea is a $125 billion global category and is the second most consumed beverage in the world, second only to water. Starbucks is leveraging all of the company’s internal expertise, including knowledge in creating best-in-class retail experiences and handcrafted beverages, to create a new premium tea experience for customers. The launch of Starbucks® Teavana™ is the first time Starbucks has launched a brand on this scale since 2008 with the launch of Starbucks VIA® Ready Brew, and represents an important growth opportunity for the business.

Beginning today, Starbucks Philippines is offering three new Starbucks® Teavana™ Handcrafted Beverages:

Iced Shaken Hibiscus Tea with Pomegranate Pearls

This refreshing beverage combines Starbucks® Teavana™ hibiscus tea and bursting pearls of real pomegranate juice for a tart kick of flavor.


Iced Shaken Black Tea with Ruby Grapefruit and Honey

Combines a traditional western black tea experience with a creative twist that is delicious iced with bites of pomelo fruit, grapefruit and honey for a touch of added sweetness.



Matcha & Espresso Fusion

Matcha lovers would enjoy the fine powder layered with milk and Starbucks signature Espresso Roast that creates a beautiful layered beverage and is an inventive combination of coffee and tea, to be enjoyed hot or iced.

With Starbucks® Teavana™, Starbucks also draws on its long heritage of commitment to using only the most premium, high-quality ingredients. Leveraging deep relationships with tea growers, Teavana sources the world’s highest-quality teas and botanicals. Starbucks sourcing and blending experts cup (taste) hundreds of teas daily to select only the finest teas for Starbucks® Teavana™.

In addition to handcrafted beverages, Starbucks is also introducing Starbucks® Teavana™ Full Leaf Tea Sachets. Through a curated selection of packaged full leaf tea sachets, customers now can now enjoy a new tea experience in the stores or in the comfort of their own home through a contemporary at-home experience.

The six (6) new, delicious and vibrant Starbucks® Teavana™ hot teas available beginning this September 14 include:

Black Tea


English Breakfast – A handcrafted blend of Indian Assam, Sri Lankan Ceylon and Chinese black tea. This tastes great with or without milk.

White Tea

Youthberry™ – Inspired by super fruits, acai fruit is blended with tropical pineapple and mango flavors with high quality white tea, balanced by rosehips and tart green apple.

Green Tea


Emperor’s Clouds and Mist™ – Exclusively harvested during the month of April and grown on the steep, windy slopes of Huangshan Mountain at 3,500 feet above sea level, this tea has a rich body and a naturally sweet flavor.

Caffeine-Free Herbal Teas


Hibiscus – Bright, juicy papaya and mango combined with citrus lemongrass for a naturally caffeine-free blend. Hibiscus flowers lend the tea a slight tartness and extraordinary deep fuchsia color.

Mint Blend – This tea’s spearmint base is rounded out with cool peppermint notes and undertones of spicy-sweet lemon verbena. The mint leaves come from the highly sought after and prized Pacific Northwest mint known for its high amount of mint oil.


Chamomile – The Chamomile used for this tea is sourced from Croatia. It provides the overarching flavor for this soft, soothing floral blend.

Teavana continues to be a strategic priority for Starbucks. Starbucks acquired Teavana Holdings, Inc. in December 2012, and together provide unparalleled expertise in the super premium tea category, bringing exotic blends, great flavors, wellness and innovation to customers globally.

Autumn Starbucks Card

Autumn Leaf Card


Welcome another change in season with these delightful leaves in every shade of the autumn spectrum - red, yellow, orange, brown and green.

Available for an initial consumable load amount of ₱500 per card

Mid-Autumn Festival Card


Celebrated in the middle of the autumn season, the Mid-Autumn Festival is also known as the Moon Festival, as it is the time of the year when the moon is at its brightest and fullest.

Available for an initial consumable load amount of ₱300.

New Food Items on the Menu


Single Origin Chocolate Chip Cookie made with Malagos Chocolate and coco sugar

A soft and chewy chocolate cookie with raw cacao nibs. Available for Php65.00


Banana Chocolate Puff

A golden brown, flaky and buttery pastry filled with decadent Belgian chocolate and sliced bananas for only Php80.00


Spinach Tomato Frittata Wrap


A hearty whole wheat pita bread filled with scrumptious spinach, egg and tomatoes. A savory and satisfying way to start your day. Best served warm. Available for Php165.00

So save the date, this September 14, make sure that you get a fill of these awesome goodies. To know more, visit the Starbucks Philippines' web home at www.starbucks.ph

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