Saturday, October 20, 2012

Be the Number 1 Fashionista with Uniqlo’s UNIQSTYLE


Uniqlo's UNIQSTYLE now rolling!
Are you fashion savvy and a fan of Uniqlo’s collections? If you belong on these two categories, then they are looking for you! Be the next Uniqlo Fashionista and win awesome prizes from the brand that is truly “Made for All”.


Trixie and Ms. Jasmine of Uniqlo talks about the promo
Launched last October 13 at the SM City North EDSA, The Block,  (and soon to be Uniqlo’s second home in the Philippines) the UNIQSTYLE is an online campaign for you to submit your photos wearing the super comfy and stylish Uniqlo apparel. Show your style, be unique and make your friends vote for you via Facebook. Or if you’re simply a fan, vote for your friend and you can win as well.

The Uniqstyle Mechanics
Its easy to join, just LIKE the UNIQLO Philippines Fan Page (https://www.facebook.com/uniqlo.ph), click the UNIQSTYLE application and “ALLOW” to enable it. Before you upload, you have to fill the required details and also the captions needed for your entry. If youre a voter, you can also register at the same app, input your personal details, then VOTE for your chosen entry. You can vote as many times, but only after 8 hours of your first vote. So for a day, its twice the chance of winning!

Catch the Uniqstyle Bus that roams around Quezon City!
And if youre lucky, you can go to the UNIQSTYLE Search truck that roams around Quezon City from October 13 to November 8 to try their clothes so you can also have your picture taken. They have tablets inside the truck so you can upload your entries then and there. Also from October 20 to November 4, mall goers at SM North EDSA can drop by at the UNIQLO hoarding wall where they can vote their favorite UNIQSTYLE using the available Ipads that are stationed at the area.

I love UT! 
Ask your friends to vote for you so you can win as much as P32,000 worth of UNIQLO shopping spree! But wait, 15 voters can also win P1,000 worth of gift certificate. See how it’s a win-win situation? You can also check out the 4 finalists every week where the Cast’s Choice and ultimate winner will be selected at the 2nd floor of the SM City North EDSA – The Block, where the soon to be opened UNIQLO branch stands. 

Mr. Katsumi Kubota welcoming the media and bloggers to SM City North EDSA
“We’re quite excited with this promo because it again gives many Filipinos the opportunity to showcase their individual fashion style and sense using UNIQLO clothes. We believe this activity will generate extensive attention towards the opening of UNIQLO’s second store in the Philippines, much in the same way the UT Vote and Win promo did for the UNIQLO IN MOA. We can’t wait,” says Katsumi Kubota, Chief Operating Officer, Fast Retailing Philippines, Inc.

Here are the criteria for judging:

For Weekly Finalists
A.Number of Votes
20%
B. Seamless integration of Uniqlo Fall or Autumn items to the overall outfit
-If there is tasteful combination of style and color
-The UNIQLO item brings the ensemble together
-If the UNIQLO item properly/tastefully complements the overall beauty/symmetry of the whole outfit

40%
C. Overall impact
-If outfit pops or stands out or eye-catching

40%








Criteria for judging the 16 Finalists
A. Uniqueness of style
-Novelty/Creativity in showing or featuring the UNIQLO Fall or Autumn Collection
-It must be current and in-fashion
-Classic and timeless appeal
25%
B. Seamless integration of Uniqlo  Fall or Autumn items to the overall outfit
-If there is tasteful combination of style and color
-The UNIQLO item brings the ensemble together
-If the UNIQLO item properly/tastefully complements the overall beauty/symmetry of the whole outfit

40%
C. Overall impact
-If outfit pops or stands out or eye-catching

35%











Criteria for choosing the UNIQSTYLE Winner
A. Criteria
- Based on their previous rating that determined their inclusion or place in the Final 4.
35%
B. Votes
-Based on the number of votes they gained throughout the promo period.
20%
C. Uniqlo Representatives’ Scoring
- Based on Uniqlo Representative’s personal choice, taste and preference

45%







Mr. Katsumi Kubota posing in front of the UNIQSTYLE wall.
Uniqlo HK shirts
UNIQSTYLE Bus
Men's UT shirts
These vests are adorable!
My entry to the Uniqstyle. Please vote for me
So what are you waiting for? Upload now and be Uniqlo's Number 1 Fashionista. And see you at SM North EDSA The Block on November 16!

1 comment:

  1. Nakita ko yang uniqlo truck na yan! ang cool! :) Anyway, you look absolutely cute in that outfit.. parang pupuntang paris lang! :P

    ReplyDelete

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